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Big brother tracking via mobile phones to be rolled out across London

Londoners today should be in a grip of panic, after the controversial testing between O2, Barclaycard, Transport for London (TFL) and Nokia was given the green light, as reported by the London Evening Standard. Mobile phones to be used as Oyster and credit cards "It is also hoped the system, which could be in [...]

Facebook Beacon – masquerading as an angel of light

So Facebook have finally had to back-track on their plans for their social advertising after more than 50,000 users demanded to be heard. Protests force Facebook to change Facebook had launched Beacon to the advertising community, with over 40 companies including eBay and Blockbuster joined up. Every time you bought something on their sites, Facebook [...]

By |2016-10-12T20:46:14+01:00December 1st, 2007|Advertising Technology, Privacy Control|4 Comments

Facebook's plans to sell my garbage

Facebook are back hard-hitting the headlines of the industry press with rumours of anticipated advertising offering. Though currently generating a measly $125 million a year in advertising revenue, plans based around user-profiled advertising are beginning to emerge that fuel speculation as to the company being worth somewhere in the region of $15 billion (as shown by Microsoft recently buying a 1.6% [...]

By |2016-10-12T20:46:16+01:00October 24th, 2007|Advertising Technology, Privacy Control|4 Comments
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