Discussions around Digital Advertising from iMedia’s Branding Summit in San Diego, September. Looking at innovation, adpation and how to get there.
Spend quality time with your target audience
By deandonaldson|2016-11-23T14:43:27+00:00April 27th, 2009|Advertising 3.0, Advertising Technology, Brand Building, Cross-channel|0 Comments
About the Author: deandonaldson
Dean is a transformation strategist and digital futurologist involved in global consumer evangelism; helping businesses prepare for radical change and positioning brands at the forefront of emerging media.
Foreseeing an intersection of technology and biology, Dean explores fusing location-based targeting with genetic profiling – whilst tackling the ethics shaping the next generation of addressability, relevance and engagement.
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