Transcribed from an interview in Germany, November 2012 about the progress of [advertising] technology and the impacts on today's consumers. The digital industry is more often targeted for its appropriation of innovation technology than practically any other field. However, particularly in Germany this triggers particular fears and discussions - the right to [...]
Did you hear - Barack Obama doesn't read newspapers anymore!? Well he reads the news, actually quite a bit, but to get his morning news fix he opts for his iPad. After all what is printed is yesterday's news, not what just happened. Or more importantly what is happening. Even though I now subscribe [...]
As our cars become ever more connected, in car entertainment will become the new frontier in our interactive online experience. What's the most expensive computer you have ever purchased? No, it wasn't that tricked out Macbook Pro from a few years ago that set you back over £2k. It was your car. Your car [...]
As we start to look beyond traditional computing devices for media consumption and social networking, one trend that is worth keeping your eye (or maybe we should say your hand?) on is haptics. This is the concept of giving a response back to a user that instead of the sense of sight and hearing, [...]
