An insightful feature documentary that does a great job on highlighting how we are sleepwalking into a tracked society through the world of entertainment media. It is over an hour long, but goes into some of the thought processes and background information in a very engaging way - with some great examples. So go [...]
It’s been a while since I wrote a post here. However, recently I have found myself looking at a few online discussions about RFID (a technology for the wireless transmission of a unique identifying code) and other near-field tracking technology. In reading through the vast array of colourful comments, it made me realize how [...]
Transcribed from an interview in Germany, November 2012 about the progress of [advertising] technology and the impacts on today's consumers. The digital industry is more often targeted for its appropriation of innovation technology than practically any other field. However, particularly in Germany this triggers particular fears and discussions - the right to [...]
The technology is there for online and TV advertising to converge, but are ad agencies prepared? Convergence of communication devices has been a concept discussed for nearly the last 20 years as something that will happen. But today it is a reality and guess what - it isn't a keyboard connected to your connected [...]