Convergence or Collision

Traditional Media Crashed with Emerging Technologies

Consumer demand and hardware manufacturers’ leaps are causing consoles, Cloud and content to being thrashed together in an unparalleled warp speed that is challenging broadcasters, telcos and agencies alike. Cord-cutting the cable operators, stretched Internet infrastructure and inevitable impacts on agency process and compensation are merely the beginning. As we prepare to embrace Smart TV, we will witness optical media going the way of the floppy-disc. In our world without wires, pulling content from the cloud across multiple devices via proximity is just the beginning. Dean Donaldson asks are we truly ready for a sudden impact of addressability across screens and data visualization across devices?

Theme(s): Cross Channel; Online vs. Offline; Television

View the full presentation on Slideshare

 

Keep Informed

As a global digital evangelist, I tend to spend my life living out of a suitcase and occasionally getting to indulge my passion of going under water. Yet most of the time I’m just quizzed on my latest thoughts on where I think the digital industry is at.

If you would like my speaking resume, you’ll find it here.

Keep Informed

As a global digital evangelist, I tend to spend my life living out of a suitcase and occasionally getting to indulge my passion of going under water. Yet most of the time I’m just quizzed on my latest thoughts on where I think the digital industry is at.

If you would like my speaking resume, you’ll find it here.

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