In a key milestone for the digital industry, Ofcom UK Communications Market Review 2008, has just revealed that online advertising spend has finally outpaced advertising on mainstream TV. A whopping growth of 40 percent sees £2.8 billion in spend online against £2.4 billion of the combined revenues of ITV1, Channel 4, S4C and Five as [...]
Well as of last night, Microsoft Digital Advertising Solutions became the all new streamlined “Microsoft Advertising”. With Steve Ballmer predicting that advertising will be 25% of all Microsoft’s revenue before too long, it is no wonder they wish to be champions of the converging world. Focusing on the emergence of a mobile revolution bringing a [...]
Or is it just an oncoming train of confusion as the rich content wars loom ever closer in the realms of the ‘personal web’? Nokia and Microsoft have signed a deal to ensure SilverLight, Microsoft’s touted Flash-killer app. Microsoft targets the mobile web Microsoft’s Silverlight Coming on Nokia Smartphones Reminds me of a similar struggle [...]
There has been a lot of discussion about the role of ‘cloud computing’ and seeing the PC as some kind of dumb-terminals accessing network software or documents – almost reversing to the way mainframes worked in the 70’s, but now on a global scale. It will change the nature of personal computing, to follow you [...]
As a global digital evangelist, I tend to spend my life living out of a suitcase and occasionally getting to indulge my passion of going under water. Yet most of the time I'm just quizzed on my latest thoughts on where I think the digital industry is at.
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