Bridging the Great Media Divide

Posted in Advertising 3.0, Advertising Technology, Brand Building, Cross-channel, Future Projections, Mobile, Outdoor / Out-of-home, TV / Web TV / IPTV by deandonaldson with 3 Comments

Jan2009 14
Petronas Towers, Kuala Lumpur

I started 2009 standing at the base of the Petronas Towers in Kuala Lumpur, Malaysia – the now second largest building in the world – admiring the magnificence of modern architecture rising 452m from the ground like two enormous steel stalagmites. Yet it was the Skybridge linking the two towers together that ultimately captivated my [...]

READ MORE »

Hilarious Ogilvy Song

Posted in Brand Building, TV / Web TV / IPTV by deandonaldson with 1 Comment

Nov2008 05
Bookmark and Share

This is why YouTube was invented… so media darlings could become Karaoke queens. Am sure David Ogilvy is thinking “what have I created?” as he looks at his Frankenstein-baby… [youtube=http://www.youtube.com/watch?v=EYnSGfcRJf0] Want automatic updates? Subscribe to my RSS feed or Get E-mail Updates.

READ MORE »

An overview of Eyeblaster

Posted in Advertising Technology, Brand Building, Cross-channel, Future Projections, Measurement, Mobile, Outdoor / Out-of-home, TV / Web TV / IPTV by deandonaldson with No Comments

Oct2008 13
Bookmark and Share

From rich media to cross-channel consumer experiences, what is Eyeblaster up to now and next? In this short video I share my insights. [youtube=http://www.youtube.com/watch?v=4ZyVZ0Di0cg] Want automatic updates? Subscribe to my RSS feed or Get E-mail Updates.

READ MORE »

ClickZ Online Video Advertising Forum – Technical Innovations

Posted in Advertising 3.0, Advertising Technology, Brand Building, Measurement, TV / Web TV / IPTV, Technology Infrastructure, Web 3.0 by deandonaldson with 3 Comments

Sep2008 29
Bookmark and Share

The following is both the presentations and panel discussion from the Technical Innovations – Vendor Section at ClickZ Online Video advertising forum that was held in New York last month. Features Robert J. Victor from DoubleClick and myself representing Eyeblaster, over a 30 minute session discussing the issues around online video. Part 1 [blip.tv ?posts_id=1277931&dest=-1] [...]

READ MORE »

Page 2 of 712345...Last »
Keep Informed

As a global digital evangelist, I tend to spend my life living out of a suitcase and occasionally getting to indulge my passion of going under water. Yet most of the time I'm just quizzed on my latest thoughts on where I think the digital industry is at.

If you would like my speaking resume, you'll find it here.

Keep in contact 
Connect with me on LinkedIn or follow what I'm thinking
on Twitter. Know where I am on Trip-It or even FourSquare.
In fact, find me on any of these social networks:
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
Keep updated I know checking web sites is so last century,
so why not subscribe to my RSS feed instead?

Or if you prefer, you can get instant e-mail updates.